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The Good Stuff Blog
Explore my fave web design and marketing tips. No fluff, just the good stuff.
How to Boost Conversions on Your Website
You've put your heart and soul into creating a stunning online presence for your business, but there's one tiny little problem - conversions are about as rare as a unicorn riding a rainbow. Here are 10 tips to help you unlock the power of effective website design and get those conversions rolling in.
Signs you've outgrown your website (and what to do about it)
Your website made sense when you built it. Here's how to tell when you've outgrown it - and what the right next step actually looks like.
The invisible work: what I do before I ever open a design file
Most designers open a design file first. I don't. Here's the thinking that happens in Stage 1 of my Strategy Before Pixels™ Framework - and why it changes everything.
What your website actually needs to do (and why most people focus on the wrong things)
Most business owners focus on design and platforms. Here's what your website actually needs to do - and the strategy behind building one that works.
Why your website isn't getting enquiries (and it's probably not what you think)
The problem with most websites isn't the design - it's the lack of strategy behind it. Pretty doesn't sell. Clarity does.
Stop Chasing Trends: 10 Web Design Shifts That Actually Matter
Not all web design trends deserve your attention. Here are the shifts that actually improve clarity, usability, and conversion.
Does your website really need an update - or are you just bored?
Not sure if your website needs a refresh or a full rebuild? Here’s how to tell - and how to avoid redesigning for the wrong reasons.
15 Things You Need to Know About Mobile-Friendly Design
Learn about the essentials of mobile-friendly design, and why its importance for SEO and user experience. Plus, get actionable tips for enhancing your website’s mobile design, from optimising images and navigation, to testing your design in Squarespace 7.1.
Simplify Your Website Navigation: Key Elements to Include
Learn how to design an effective top navigation bar for your website. Discover the key elements to include, such as the homepage, about, services, blog, and contact pages.
Why Your Website Isn’t Ranking: 8 Ranking Roadblocks
Discover the top 8 reasons why your website isn't ranking on search engines and learn actionable tips to improve your online visibility. Boost your site's performance with these SEO insights!
Ditch Linkree: How to Use Your Squarespace Website Instead
Easily capitalise on traffic from your Instagram to your Squarespace website by creating a custom link landing page. It’s time to ditch third-party link platforms like Linktree!
How to Grow Your Business without Social Media Marketing
Is it time to ditch the social media hamster wheel? Explore effective marketing alternatives to social media platforms to grow your small business.
Boost Your Conversions: Top Contact Page Tips
If the contact page on your website was written as a bit of an afterthought, this is the post for you! These are my top 10 proven strategies that will transform your contact page to a cornerstone in your website conversion strategy.
8 Ways Your Website Could Be Holding You Back
Too many business owners overlook the crucial role that [good] website design plays in the success of their business, thinking that simply having a website presence will be enough.
Link Building Made Easy: 5 Tactics to Transform Your Conversion Rates
Time for some real talk - link building is by far the most difficult part of SEO because a significant part of it lies outside of your control. But all is not lost - in this post you’ll find five easy-to-action link building tactics that have proven to produce results.
How to Boost Conversions on Your Website
You've put your heart and soul into creating a stunning online presence for your business, but there's one tiny little problem - conversions are about as rare as a unicorn riding a rainbow. Here are 10 tips to help you unlock the power of effective website design and get those conversions rolling in.