SEO best practices are tasks that will make it easier for search engines to crawl, index, and understand your content. SEO can feel very overwhelming and daunting, but by breaking it down into 8 easy-to-achieve tips, you can easily incorporate SEO best practices into your ongoing marketing activities.

Whether you've just launched your website and need to get your brand out there more, or your traffic has hit a bit of a slump in recent times, there are a few things you can do to generate more traffic to your website.

Google Search Console is a very nifty little SEO tool, and best of all, it’s a free one. But - I won’t lie, upon first look, it can see pretty intimidating. Like anything though, the more you use it, the less confusing it will become. But if you want to fast track your learning curve, here’s a quick guide to help you set up and use GSC like a pro!

I make it no secret that I love Squarespace as a website platform for small business owners. I think it offers the perfect mix of ease-of-use, technical smarts and creativity. There are many benefits to using Squarespace as your website platform but there are five main reasons why I love it.

Your website is the foundation of your business's digital presence, as well as the backbone of your digital marketing strategy. And a powerhouse website can make your business, while a shoddy one can break it. Here are 5 solid tips to help you create the former, not the latter.

The three media types - paid, earned & owned - are pretty vital to an effective marketing strategy. But, do you know what they are? What the differences are between them, and how they affect each other? Because you don’t live and breathe marketing like I do, I’ll assume not. So allow me to lay it all out for you, in simple, no BS language.