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The Good Stuff Blog

Explore my fave web design and marketing tips. No fluff, just the good stuff.

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6 Ways to Make Your Website Stand Out from the [Internet] Crowd

There are literally millions of websites out there, so how can you make sure yours stands out from all the rest?

Digital Marketing Janelle Strickland Digital Marketing Janelle Strickland

Social Media Platforms are a Rented Space

Social media platforms have become an integral part of marketing our businesses. We use them to connect with our audiences, to sell our products and services, and to build our reputations. But, it's important to remember that social media is not our own space. It is rented space. Here’s why, and here’s what you can do about it.

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Digital Marketing Janelle Strickland Digital Marketing Janelle Strickland

How to Do Keyword Research for SEO

Does the idea of doing SEO for your business make you shudder? I don’t blame you - it can seem very overwhelming. In this how-to guide, I’ve broken down how to do effective keyword research for SEO, because this is the cornerstone to your SEO strategy. So, let’s get started!

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Digital Marketing Janelle Strickland Digital Marketing Janelle Strickland

Paid vs. Earned vs. Owned

The three media types - paid, earned & owned - are pretty vital to an effective marketing strategy. But, do you know what they are? What the differences are between them, and how they affect each other? Because you don’t live and breathe marketing like I do, I’ll assume not. So allow me to lay it all out for you, in simple, no BS language.

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